THESE WOMEN ARE INCREDIBLE!
 
Our Annual Seminar in 2019 looked different to the one we had this weekend. Back then, in the October before the pandemic, we had 30 franchisees from across the UK join us for our seminar at a lovely big hotel...

Whenever you play you use your imagination. When you build a tower with blocks, cuddle your soft toys, and paint masterpieces with your fingers you're using your imagination. But there’s something particularly special about pretend play and research shows you will benefit hugely from it, especially between the ages of two and seven. Here are just five reasons to enjoy your pretend play more than you already do!

It's not the case that because a child does exactly what an adult wants them to do, they're cooperating. That's compliance, and it's a different thing. Cooperation is 'we're in this together' rather than 'do what I say', and children need to learn this skill and practise it regularly.